Serie A announce potential partnership with Mediapro
After more than twenty days of negotiations, Mediapro – a multimedia communications group in Spain – presented a new proposal to the Lega Serie A on Friday July 26th. This offer was to be analyzed by the clubs on Monday before the schedule release, as reported by Calcio e Finanza – and so it was.
“The Serie A League Assembly, unanimously, intends to maintain full power in contacting the communication market operators for the assignment of audiovisual rights for the three-year period of 2021/2024. However, we are positively evaluating the posibility of realizing of a new channel for the League (in accordance with art. 13 of Melandri’s Law); it will be up to the Chairman and the Chief Executive Officer to negotiate and define the contractual agreement with Mediapro no later than the 30th September 2019 on the basis of the economic offer referred to in the Mediapro proposal of 26th July 2019 “.