Lazio Earn Only €1m From Shirt Sponsors, 5th Lowest in Serie A

Lazio earn only €1 million from the sponsors on their shirt, the fifth-lowest in Serie A.

As reported by Italian media outlet Calcio e Finanza yesterday, the Biancocelesti still do not have a main shirt sponsor and so only earn around €1 million a season from the Frecciarossa logo on their left sleeve.

This is significantly lower than some of the other top clubs in Italy; Juventus predictably dominate the rankings, earning an astounding €52.5 million per season, far above second-place Inter, who earn €29 million per year.

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In total, sponsors pay Serie A clubs €190 million – almost €21 million more than last season (2020/21) – making this a record season in regards to sponsor spending.

Lazio still need to find a main shirt sponsor, which would dramatically increase the funds available to the Roman club.

Only five clubs use all available sponsor slots (main sponsor, second sponsor, sleeve sponsor and back sponsor) on their shirts – Atalanta, Bologna, Cagliari, Empoli and Torino.

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Below is the complete list of earnings from shirt sponsors:

  • Juventus – €52.5m
  • Inter Milan – €29m
  • Fiorentina – €26.1m
  • Sassuolo – €18m
  • Roma – €15m
  • AC Milan – €14.5m
  • Napoli – €11.5m
  • Atalanta – €6.2m
  • Torino – €3.65m
  • Cagliari – €3.1m
  • Bologna – €3m
  • Verona – €1.5m
  • Udinese – €1.45m
  • Empoli – €1.35m
  • Sampdoria – €1.05m
  • Lazio – €1m (no main shirt sponsor)
  • Genoa – €800,000
  • Venezia – €700,000
  • Spezia – no main sponsor
  • Salernitana – no main sponsor
Tags AC Milan Atalanta Biancocelesti Bologna Cagliari Empoli Fiorentina Genoa Inter Italy Juventus Lazio Napoli Roma Rome Salernitana Sampdoria Sassuolo Serie A Spezia Torino Udinese Venezia Verona